LABE

Sell Retro. Sell Bold. Sell with LABE.

The curated marketplace for 70s, 80s, 90s & Y2K drops — built for sellers who care about quality and story.

Fair fees: 0% commission for your first 2 months → then 12% per sale. Simple & transparent: Some platforms may advertise 0% seller fees, but still stack payment or buyer-side charges. LABE keeps it straightforward — 0% for 2 months, then 12% and we absorb standard domestic card processing costs — nothing hidden. No buyer fees: We don’t pass platform costs onto buyers — smoother checkouts and more sales for you. Curated sellers only: Instead of thousands of unknown-quality shops, LABE hosts fewer but higher-quality sellers — better for buyers and better for your brand.
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What is LABE?

LABE is a curated marketplace dedicated to authentic 70s, 80s, 90s & Y2K fashion and collectibles.

We focus on fashion & accessories — vintage clothing, footwear, bags, and jewellery — so buyers always know what to expect.

Why sell on LABE?

We’re building a seller-first marketplace. Here’s why you’ll love it:

Built for eras

Filters and browsing by era (70s/80s/90s/Y2K) so the right buyers find you faster.

Story-first listings

Tell the story behind each piece — provenance, labels, subculture — and convert fans into buyers.

  • Featured in our launch Retro Drops
  • Eligible for the LABE Verified Retro badge

Fair fees

0% commission for your first 2 months, then just 12% per sale — simple and transparent.

Shaped by sellers

As an early seller, your feedback guides how LABE grows — features, fees, and visibility built with you in mind.

Seller Criteria

We’re curating a high-quality community. To join the first wave, you’ll need to meet the following:

  • Authenticity: Original vintage or retro items (no replicas/counterfeits).
  • Clear photos: Well-lit, true-to-colour images (front/back, label/details, any flaws).
  • Starter catalog: At least 5 items listed at launch.
  • Active seller: Keep your shop updated and respond to messages.
  • Dispatch speed: Ship within 3–5 working days of purchase.

Badges & Quality

Foundation Seller

Early sellers who help shape LABE receive a Foundation Seller badge. It signals you were part of the launch cohort and may unlock early feature access and spotlight opportunities.

LABE Verified Retro

For sellers who consistently meet our criteria (authenticity, quality listings, dispatch time). Badges are reviewed regularly to keep standards high across the marketplace.

What you can sell on LABE

To keep LABE focused on retro fashion & accessories, here’s what’s suitable and not suitable for listing:

Suitable for listing

  • Vintage & retro fashion (70s–Y2K)
  • Footwear & bags
  • Accessories (belts, hats, scarves, jewellery)

Not suitable for listing

  • Electronics & homeware
  • Unrelated modern mass-market items
  • Counterfeits or misrepresented goods

Ready to join the first wave?

Spots for early sellers are limited. Apply now — we’ll review quickly and get back to you.

Apply to Join

FAQ for Sellers

LABE is targeting a public launch in February 2026. Sellers will get early access in January 2026 to upload stock and set up shops before buyers arrive.
0% for your first 2 months, then 12% commission per sale. Domestic payment processing is included. No buyer fees.
Payouts are handled via Stripe, paid directly to your bank account.
Authentic retro/70s–Y2K items, clear product photos, at least 5 items listed, and dispatch within 3–5 days.
Yes — LABE is designed to give higher-quality sellers more visibility compared to platforms crowded with thousands of unknown-quality shops.
Sellers are responsible for shipping orders directly to buyers, just like on Depop or Etsy. You set your shipping costs and methods. In future, LABE may offer optional discounted shipping labels to make fulfillment easier.
Through Instagram and TikTok campaigns, curated drops, and seller spotlights. In the first few months, Foundation Sellers will also help spread the word using LABE badges and links. As the community grows, LABE will add targeted promotions and collaborations to bring in new buyers.